Everyone keeps telling me employer branding is important, what is it anyway?
Employer branding is the promise an employer makes to people, beyond perks and pay. It’s as much the answer to the question: “What is it like working for your company?” as it is the actions you take on a daily to create a company people want to keep working at.
To deliver on this promise is to align say and do around a clear sense of purpose and a set of shared values.
Want to know more? Read our article: Leading with Purpose: Employer Branding Beyond Perks and Pay.
They tell it better than we would
AURELIE GUILLAUME, CEO SENT
« I didn't know what attitude to adopt towards people that were no longer a fit for the company. A lingering issue that I wasn’t sure how to fix alone. It took the Nemesis team two weeks to solve troubles the company had for years. »
PIERRE HAMBLENNE, CEO J&JOY
« Working with Nemesis was a great experience for the entire team. For the first time in a long time, we all feel perfectly aligned in our vision.
Looking back I realised we’ve never had such synergy. »
ANTOINE CAMBIER, FOUNDER & CEO MAKISU
« It's been quite a ride clarifying our brand mission and doing a makeover of our graphic identity with Nemesis. Smart, ambitious, good-humoured and hard-working, the team dove deep into our culture to help us reformulate what makes us unique and how to leverage it through the big and smaller choices we make everyday at Makisu. It's been an iterative process in which our voice was heard as well as challenged. »
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